Are you monitoring what people are saying about your company and products online? Is anyone even talking about your business?

While the majority of website owners use Google Analytics to measure their website’s success due to its ease of implementation and lack of cost, there are a few other great analytics options which are well worth checking out.

Changing your Twitter name is a big decision. Just ask Demi Moore! Her Twitter handle is @MrsKutcher. Now that she and Ashton are calling it quits, a lot of people are asking when she is going to ditch the handle for something a little less married.

Getting on the first page of Google is a daunting challenge for bloggers and webmasters. Google is a search engine behemoth that controls nearly 70 percent of all internet searches and ranking on its first page translates to better traffic and can make all your financial targets come true.

Today’s post will show you how to avoid one of the most common and damaging mistakes, service providers suffer from online.

I’ll admit, I’m obsessed with Pinterest. I have six boards about animals, events, food, home design, quotes and things I love. It’s a great way to share recipes and do it yourself crafts, along with images of dream weddings, vacations and homes! I had just used Pinterest as a fun way to relax and share [...]

Google has now officially activated their business account services, and they have already gotten a good number of pages up and running as guinea pigs.

In the quaint old offline world, things move slowly. If you have a good name for your business or your product, you know exactly what to do. You do a trademark search to make sure that no one else is using the name (at least within your industry), you add a the trademark symbol™ to [...]

Do Americans spend more time on social sites than Europeans? Apparently, the amount of time spent on social networking sites, such as Facebook, varies quite a bit depending on what country you are in. Not only do people vary in their usage of Facebook by culture, the amount of time spent on the social site [...]

In the 7th part of our special Facebook Marketing Series, we are going to discuss the tips for organizing and promoting events on Facebook. The social network has proven to be a powerful tool for promoting live events, and as an event marketer, you can use the platform effectively for conferences, parties, concerts or other [...]