It’s hard to imagine but it’s been almost half a year since I was in Vegas for Affiliate Summit West. At that time I had been working on about 5 projects. At the moment I’m working on 4 projects, although 2 of them are from the original 5 I had been working on.

The U.S. Small Business Administration and Google have partnered to launch “Tools for Online Success,” a number of online resources aimed at helping small business owners use technology to grow their businesses.

Something important to remember in any facet of life, from nature to the business world, is that there is always something bigger and better out there. When it comes to competition online, this idea is evident everywhere. Your site will have competition, and many times you have to accept someone is doing a better job [...]

Microsoft has introduced its Dynamics GP 2010, an enterprise resource planning solution for midsize businesses. The solution features new Role Centers, out-of-the-box Web services and the ability to complete tasks through other software.

CNet had a nice story about UPS that caught my eye – UPS turns data analysis into big savings. What was interesting about this to me was not just the use of telemetry (which is interesting enough), but the way analytics acts as a massive value multiplier for this kind of data. In the article [...]

Last week I explained how to Monitor, Listen & Respond to social media comments as part of my overview of the Media140 conference. This week, we will look at how social media sites can be used as an effective crisis management tool.

I have been talking more to the people who are doing the work of social media so the readers of Marketing Pilgrim can step back from the news and the theory to get some feet on the street perspective. More and more those feet on the street are C level executives who are embracing social [...]

It is the holiday season where you should be putting more fun in everything. Rex Lee did a nice blog post, Maximizing Business Value from Enterprise 2.0 through Fun & Motivation.I did a FastFoward post on it but could not resist from including it here and adding some more as I think the message is [...]

Jacob Morgan asks this question in his post, Collaboration in the 2.0 Enterprise. He begins with the broad Wikipedia definition of collaboration. Then points out that while collaborate may be relative simple when it involves a few people, what happens when it involves a few thousand people as in the connected 2.0 enterprise?

It may have been easy to miss if you don’t work in the world of corporate led cause related marketing, but Corporate Social Responsibility (or CSR) programs are in the midst of a crisis. The subject of the debate mainly centers around two big issues: brand value and authenticity. On the one hand, CSR programs [...]