I have been exploring business tools pretty consistently over the last three months, including Tools I use to amplify social campaigns, IF you haven’t THEN you should use IFTTT for social, GetResponse makes it easiest to start an email newsletter compared to Aweber and MailChimp, My online influencer research and engagement process, Your social media marketing automation solution, Social media content […]
Archive for the ‘Blog’ Category
Everyone uses search engines to find products and companies these days. About 60% of all consumers use Google search to find businesses, and over 80% of online searches result in direct sales or in-store visits. You want to optimize your website so that you show up on the top of these searches. This should be […]
Here’s an opportunity for you to gain a significant advantage over many, perhaps most, of your competitors. It’s about something I call attraction marketing.
When contemplating a blog topic to write, I came to an obvious conclusion. Write about what you are attempting to accomplish this very moment: how to generate subjects to write about in your blog.
Why do you blog? Do you think it will create a steady stream of new customers?
Blogging is a great tool for marketing your business.
I have been thinking about content in a more serious way as of late. It’s what drives everything we do in life. Communication in every possible way it occurs is about content. If there was no content, what would we be communicating?
Like many others, I recently purchased an iPad out of curiosity. While my intentions were of discovery, I quickly found some productivity gains with blogging. The upside to blogging with an iPad is that it’s portable and you can easily log your thoughts on a screen that is a lot more convenient than typing into […]
On today’s Web, buying decisions are influenced less by the grand, sweeping programs that take old marketing and put a fresh coat of social paint on them. On today’s Web, buying decisions are influenced more by specific, hyper-relevant pieces of content that your brand creates to get in front of potential purchasers at the contextually-perfect […]
If you’re not in control of your digital identity, the odds are pretty good that someone else is, or will be if you have any brand recognition at all. Consider the recent example of Pittsburgh Steelers quarterback Ben Roethlisberger, whose digital doppelganger created false identities spanning a range of social media sites and even claimed […]