Why do you blog? Do you think it will create a steady stream of new customers?
Harsh? No. Want to know why? Corporate speak.
Blogging is a great tool for marketing your business.
Most marketing strategies concentrate on email, direct mail, social media, print marketing and web marketing.
If you look back through this blog’s archives, you’ll find a number of posts on SEO copywriting such as:
Despite the bad press Facebook has been enduring recently after admitting 8.7% of its 955 million active users might not be real and General Motors pulling $10m from its Facebook advertising because of its dissatisfaction with ROI, many businesses are using it as a marketing outlet.
OK, that’s nothing new. I’m guessing you’ve been told by umpteen marketers that you should be blogging.