We’ve all heard the rallying cry: “We need to get our employees on social media” “We need to *activate* our employees socially” (that’s my favorite, actually; how exactly, do you activate a human being? I didn’t know there was an off/on switch)
A couple weeks ago I came across this post on the popular Social Media Today site. “The top 10 Chrome extensions for community managers” was the name of the post.
We operate in a world that is both unpredictable and uncertain. We strive to minimize loss, failure and waste by being prepared, ready and deliberate. Planning begets success – isn’t that the reality of this industry? Preparation, research and calculated risk are the standard operating procedures to remain innovative and forward thinking.
Having organized a few digital and social media events in the past (BlogWorld, MN Blogger Conference, for starters), I know first-hand all about this challenge. How do you find the right social media speakers for your event?