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4. Examine your past direct response activity. 5. Articulate your:
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What Should a Good Direct Marketing Plan Contain?
It should: 1. Clearly state your fundamental goal (getting new customers, introducing a new product, improving your corporate image, etc.). 2. Spell out secondary objectives (generating marketing information, creating an ongoing market perception of your availability, etc.). 3. Analyze your position in the market and the competition.
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| The ActivePro
Editorial team would like to thank you for reading this issue of ActivePro.
If you have any further question or comments feel free to direct them
to us. Sincerely, Ryan Adkins The ActivePro Team For Ad Rates and Info... Click Here |
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