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[2004-04-29] Web Writing: Create Writing Flow With Four Uncommon Connectors
Connectors -- conjunctions, punctuation, and transitional phrases -- allow readers to process information promptly by creating balance and relationships between sentence parts. The connectors are performing the same work as verbs, objects, modifiers and multiple subjects.
[2004-04-26] The Benefits of EQ Coaching for Mid-Level Executives and Professionals
The majority of CEOs, executives and professionals are left-brained -- analytical, linear, and focused. They are good with numbers, and in communication tend to listen to the actual word spoken, word-by-word, missing the nuances, the expressions, the tone of voice, i.e., the "other" 90% of verbal communication.
[2004-04-23] 4 Powerful Ways To Fire Up Your Motivation
It's so difficult to go on when everything seems to fail, isn't it? Are there times in your life when you really want to call it "quits" because you just can't see any good results from all the hard work you've done?
[2004-04-23] Professional Organizations: Join or Fold?
All of us join professional organizations for a reason--a friend belongs, we need to for credibility, etc. Many times we let years slide by and we don't stop and review those reasons. Unless something sets off a boundary--lack of funds, the organization runs itself into a ditch, or a leadership problem.
[2004-04-22] The Magic of Keep-in-Touch Marketing
Yesterday I received a phone call from an acquaintance that I've met once or twice but haven't seen in over a year. She wanted to let me know that she was referring me to a client of hers who needed help with his Web site copy. Although I hadn't thought about her in months, she mentioned that she'd received a postcard from me for the past two quarters - and that's why she instantly thought of my services when her client voiced his need. Although it wasn't really magic, it sure felt like it. That's the magic of keep-in-touch marketing - people remember you and feel like they know you, and eventually, they often give you business or refer others to you.
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