This post by Brian Solis got me thinking. I have been talking for years now about the importance for the enterprise to adopt social media policies. And here we are in 2011 and 75 percent of employers say their business has no formal policy instructing employees on the appropriate use of social networking sites on [...]

Online videos are a powerful tool for search engine optimization (SEO). For some people this doesn’t compute: search engines can’t watch videos the way they can read and understand text, so how does an online video increase your search engine visibility?

Several studies have shown that people trust the link and site recommendation they receive from their friends or experts in the field. To capitalize on this opportunity websites have long used features like “Recommend to a Friend” or “Email this” kind of functionality. Recently we have seen a rise in usage of tools/widgets that make [...]