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07.05.07
Rules Of Conversation
 By
Matt Bailey
Scenario #1: You are in a conversation at a party, maybe with one or two other people, and someone comes up, interrupts, and starts talking about something completely different.
They typically end up controlling the conversation and the original groups quickly excuses themselves to leave and find new conversations.
Scenario #2: You are at a networking event, maybe for a chamber of commerce or a conference. You are in a group of people discussing industry "stuff". Suddenly, a new person joins the group, inserts themselves into the conversation, and talks about their business and why everyone should work with them. Amazingly, they are selling themselves and their business when no one asked anything about it. (Again, people walk away.)
Scenario #3: Telemarketing Calls.
How do these three instances relate? I'm sure many have been in these situations and can identify with at least one or two situations. They all focus on someone interrupting the flow of a conversation and not "playing by the rules."
I like to attend networking events, they are fun for me and I especially like the local chamber of commerce events, as I have made many friends over the years. They are well worth the time, as I learn about local businesses and the people behind them. Ultimately, the goal of any social networking group is to refer business to each other because we like them and trust them. It's a significantly strong network.
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However, I have also been in networking groups that force the relationships, simply because a member provides the service. Those don't typically last long. The best networking groups are those that focus on the long term relationships and building those "like and trust" ideals.
Much like those networking situations above, the internet tends to devolve people into conversation interrupters. I am not really sure when it became cool to drop a link into someone else's blog. Link exchange requests have always been suspect, in my opinion, as I have no knowledge of this person, their site, or even their business. Why would I offer a link to a site where I have no knowledge of the content or the purpose?
It seems as though the entire principle of interrupting conversations has taken on a whole new light.
Continue reading this article.
About the Author:
Matt Bailey is the founder of SiteLogic, a website marketing consulting
company. Matt has been in the SEO and website marketing industry since
1996, and instructing others how to do so since 1999. Matt is a regular
speaker for the Search Engine Strategies Conferences, both in the US and
International Shows, the Direct Marketing Association and the American
Advertising Federation.
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